Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

September 10, 2009

Varsity Town Clothes, 1963

(click to enlarge)

Source: SI - 5/20/63


Richard M said...

From the halcyon days when young men wanted to look mature.

Eric Stott said...

I've got a Varsity Town tailcoat and trousers sold by Kaufman's of Pittsburgh, pre-1960. A really nice piece of work, though the thick cloth and huge lapels make it a period piece. It serves me well at the occasional formal dance.

Marrkk said...

I have a Varsity-Town (labeled with a dash in the name) sport coat inherited from my father which is from Coles Men's Wear of Battle Creek. It is probably early- mid 50s, as he left Battle Creek in 1956. It is also heavy, with a herringbone-like pattern. The lapels are not so large as to look out of place today. Well tailored and nicely lined.