Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

March 5, 2010

Fat Max and Slim Jim, 1966

(click to enlarge)

"(Brooks Brothers) has kept the width limit at three inches on its exclusive first floor, while letting it reach four in its university and young executives' department.

J. Press and Chipp, two of Brooks Brothers' competitors in the city's tailoring enclave off Madison Avenue at 43rd Street, also sell the wide ties, like Brooks in sober regimental stripes and club patterns."


Associated Press, July 1966

[Ed. note: See also this J. Press advertisement (look closely at the bottom of the ad)]

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