Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

January 18, 2010

Southwick, 1962

(click to enlarge)

"Purists generally agree that Southwick is the foremost maker of natural shoulder clothing. The line is subtle, natural, and very comfortable."

Source:

Pittsburgh Post-Gazette - 11/19/62

1 comment:

heavy tweed jacket said...

Natural shoulder is very comfortable. Makes me wonder why everyone isn't wearing it given the how people like comfy clothes these days.