Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

May 27, 2009

College '57




The special look of college clothes this year is an all-American look. Rarely have students, from Bowdoin to UCLA, dressed so uniformly. For this reason, SPORTS ILLUSTRATED went to the center of America to photograph this year's college fashion preview at the University of Missouri at Columbia. Columbia likes to think of itself as Collegetown, U.S.A., with its three schools: M.U., Stephens and Christian colleges.

...

The college man, even in the South and the West, is dressing in the tradition of his Ivy League brethren: combining chino cotton jackets with flannel slacks; sharing a penchant for corduroy, good tweed, for whipcord and covert, many another favorite shown here.


Source:

SI - 9/2/57

I encourage you to click on the above link, then click on "view this issue" and turn to page 37 to view all of the photos and descriptions.

1 comment:

OldSchool said...

Great stuff, but depressing in its own way: Most professors, let alone students, don't even dress that well today.