Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

May 15, 2009

Circling the Square, 1940

(click to enlarge)

Tweedy Trio

"Chipp, Press and Ross, Cambridge custom clothing's big three, have a unique business technique. The three-button-natural-shoulder-loose-fitting long coats which they produce are, in their eyes, works of art, and they should be sold as such. The ordinary good tailor won't sell a suit unless it fits well; he's a piker compared with the Mount A. Street trio. They won't sell a suit unless it fits the personality of the buyer. Every piece of clothing that goes out of the little brick shops is designed to fill a definite function in the wordrobe of its owner."

Read the entire article here:

The Harvard Crimson - 11/20/40

Image source:

Bulldog: J. Press 1940 and 1941

Note: You might notice that the ad shown above is taken from the Yale Daily News. Same year, different Press location, but more than likely the same copy.

No comments: