Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

November 1, 2009

Schlitz, 1950

(click to enlarge)

3 comments:

Anonymous said...

The beer that made Milt Famey walk us.

OldSchool said...

How reassuring to know that after 59 years, one can still find the same tie at both J. Press and Brooks Brothers!

http://www.jpressonline.com/
neckwear_striped_detail.php?ix=119

http://www.brooksbrothers.com/
IWCatProductPage.process?Merchant_Id=1&Section_Id=211&
Product_Id=871779
&Parent_Id=210&default_color=Navy-red&sort_by=&sectioncolor=&sectionsize=

Anonymous said...

Ivy League, the Milt Famey line is from an old joke, a play on the Schlitz slogan, "the beer that made Milwaukee famous." The joke is about a baseball pitcher, Milt Famey, who walks in the winning run because he was drinking too many Schlitz beers.