Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

October 21, 2009

Gant, 1967

(click to enlarge)

Source:

Yale Daily News - 4/6/67

5 comments:

Anonymous said...

I'm not sure about the tie worn with short sleeves. Was this common then?

3button Max said...

common? probably not by upper echelon execs... ---notice the trimmer fit, i would suspect Brooks were fuller cut then.. - great ad

Beth Dunn said...

Love that old style ad! Very chic. xoxo

SC

Anonymous said...

I bought that Gant batiste oxford - light blue - 1967. Impossible to keep pressed; like thin linen.

The "half sleeves" were an innovation that season, as I, as considered quite sharp.

Yes, ties with short/half sleeves were, in retrospect, geeky but you need to remember that most people did not live or work in air conditioned surroundings in 1967.

iotsuka said...

Your post reminded me of the time when I owned some Gant buttondown shirts. It was more than thirty years ago.
Great post! Thanks.