Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

August 17, 2009

Sero of New Haven, 1964

(click to enlarge)

Anyone care to translate?


Anonymous said...

Baile Atha-Cliath is the modrn Irish name for the city of Dublin, but that's all I got.

Paul said...

Sero made some great shirts. Ensons, Yale Co-op, White's sold them. I think you could get them 3 for $15 at the Yale Co-op in the 60's. Ah!