Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

May 23, 2009

That Brooks Brothers Look, 1954


(click to enlarge)

Source:

Playboy magazine, February 1954, via FNB - Talk Ivy forum

3 comments:

longwing said...

A good read. I would have placed it at 1962. Interesting. The look hasn't changed much at all, though Brooks Brothers no longer owns it.

heavy tweed jacket said...

Great to see this again. I posted this last year from my old copies, but these scans are much better. LW is right, BB has given up ownership of The Look. Sad indeed.

Anonymous said...

Nobody can beat the BB OCBD collar!