Welcome to The Ivy League Look
This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."
This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.
This is not a commercial site and links to commercial sites will not be posted.
Southwick, 1958
setting the standard...naturally
By anticipating the natural look twenty years ago Southwick inspired the important trend to soft construction in clothes for men.
Today, with acknowledged leadership in this highly specialized type of tailoring, Southwick sets the standard for ease of line, meticulous detailing and devotion to good taste.
setting the standard...naturally
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