Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

April 1, 2009

The Harvards And The Yales

Sports Illustrated, December 17, 1962.

The preppies, the wonks and clubbies have their own curious ways of celebrating the weekend when they play The Game with those nasty—and, naturally, inferior—boys from New Haven

Nowadays, the Harvard-Yale game is no longer of importance as far as college football standings are concerned, and much of the ferocity has departed. Nonetheless, the game remains the focal point for all sorts of curious folk practices. For instance, whenever it is played at Harvard, as it was November 24 last, representatives of the New Haven tailoring establishments—J. Press, Fenn-Feinstein, Chipp, Arthur Rosenberg, et al.—entrain for Cambridge to render biennial obeisance and to see what the young gentlemen are wearing. The tailors themselves wear velour Alpine hats, double-breasted, tweed topcoats and blue oxford shirts to offset their sallow complexions. By custom they do not speak to one another, and, upon arrival, each goes his separate way. Following tradition, Paul Press descends into the basement of J. Press, where he stands his Cambridge branch employees to a buffet luncheon of cream soda and hot pastrami imported from New Haven.

The Harvards and the Yales - SI - 12/17/62

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