October 7, 2009

J. Press, 1948


(click to enlarge)

Source:

Yale Daily News - 3/24/48



2009 vs. 1948...


4 comments:

  1. Blazer nonwithstanding, they might not be able to get away with using "predicate" as a verb in advertising today. Even using it as a noun may be iffy these days.

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  2. Clinton:

    Today, even some English teachers wouldn't be able to use (or understand) the verb "to be predicated upon".

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  3. thanks for sharing---
    i think the top lapel button is higher in 49-but this was the case in to the late 70s at least-
    hard to tell if 48-49 blazer has brass buttons and if 2 or 3 on the sleeves-great post--

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  4. I disagree. The sentence containing 'predicated' in that advertisement is entirely fatuous; the use of 'sustaining' a few words after it is a classic dangling participle. If that ad counts as classy, educated language in any era, God help us all.

    ReplyDelete