Clothing Moves Toward Greater Comfort, 1954

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"The most important trend in men's suits is the swing to natural shoulders. The natural-looking suit is in sharp contrast to the exaggerated lines and padding of older suits. The width of shoulders is the outstanding feature of this model. It has minimum padding, narrow lapels and higher notch."

Source:

NYT - 9/26/54 via the FNB Talk Ivy Forum