Welcome to The Ivy League Look

This blog presents a historical view through articles, photographs, reminiscences, and advertisements, of an American style of men's fashion of the mid-20th century known as "The Ivy League Look" or "The Ivy Look."

This blog will not present modern-day iterations of this "look"; it will be shown in its original context as an American style worn during this specific era. Author commentary will be kept to a minimum.

This is not a commercial site and links to commercial sites will not be posted.

May 30, 2011

Jet blacks in the Ivy League Tradition, 1959

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Source:

The Daily Princetonian - 6/20/59
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May 22, 2011

There's something about Weejuns, 1967

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Source:

The New Yorker - 4/22/67
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May 15, 2011

Fraternity Weekend Needs, 1960

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Source:

Yale Daily News - 4/29/60
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May 12, 2011

Madison Avenue Sets the Style, 1956

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"The clothing style now favored by the men of Madison av. is what is loosely referred to as Ivy. This trend is significant because Ivy has long been associated with the avenue. A group of tradition minded men's shops on Madison - on which Brooks Brothers is the most noted - have carefully nurtured, preserved and defended the style for more than 60 years."

Source:

Apparel Arts/Esquire - 1956
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May 9, 2011

Flawless natural shoulder suits, 1961

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Source:

The New Yorker - 5/16/61
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May 3, 2011

Customized Seercord Suits, 1950

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1. Natural Shoulders
2. No front dart
3. Raised lap seams
4. 10 inch hook vent
5. Regular pockets and flaps
6. Ocean pearl buttons
7. Tapered trousers without pleats

Source:

The Daily Princetonian - 4/14/1950
Posted by katon Labels: ,
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