May 12, 2011

Madison Avenue Sets the Style, 1956

(click image to enlarge)


"The clothing style now favored by the men of Madison av. is what is loosely referred to as Ivy. This trend is significant because Ivy has long been associated with the avenue. A group of tradition minded men's shops on Madison - on which Brooks Brothers is the most noted - have carefully nurtured, preserved and defended the style for more than 60 years."

Source:

Apparel Arts/Esquire - 1956

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